Event: Lunch & Learn with LSBN: How To Get Your Name Into Print – From Articles to Adverts
LUNCH & LEARN with London Small Biz Network: How To Get Your Name Into Print – From Articles to Adverts
We are delighted that our first Lunch & Learn event after the summer break is about "How to Get Your Name into Print"
Pippa will explain her journey and how she went from Editorial Assistant to Editor which means she really understands how the press works.
Pippa's talk includes
Print – a look at the options out there: (local/national magazines, local/national newspapers, school newsletters, charities etc)
How things have changed in the publishing industry – not all looking for ‘great stories’ which plug a business – they want you to pay for it!
Working out which type of publication is best for your business and why
What do you want to get out of being in print (some case histories)
How to write an article
PR agencies – can you afford one and is it worth it?
Advertising – a different way to get your message across
What could you put in an advert that would attract more clients? Give examples of good/bad adverts. Interactive
Where to advertise – what is right for your business
Articles or advertising – which is better?
About Pippa
Pippa Duncan has been the publisher of two magazines – Living In Richmond, Kew & East Twickenham and Living In Barnes, East Sheen & West Putney - for 12 years. In that time, the magazines have grown from a circulation of 2,800 to 28,000 and are at the heart of their local communities – connecting local people to local life. She was previously a freelance journalist, writing for national magazines (Top Santé, Here’s Health, Elle etc) and newspapers, such as The Daily Mail, specialising in health, and is author and co-author of a number of health books. She also co-founded the networking group, The Sheen Network.
£40 per person includes networking, lunch and guest speaker.
Please book in advance as places are limited.
No refunds once booked, but we are happy for you to transfer ticket to a friend, just let us know!
For more details and to book please contact Emily@lsbn.london or call 07956 235 248
https://www.eventbrite.co.uk/e/lunch-learn-with-london-small-biz-network-how-to-get-your-name-into-print-from-articles-to-adverts-tickets-59062305947
